THE MCA MUSIC DVD COLLECTION OUT NOW!
STOP. LOOK. LISTEN. With a record breaking influx of DVD releases, MCA Music gives you the chance to get private performances from the world’s biggest artists. With more than 15 tiles, releases include legends like Bob Marley, Jimi Hendrix, The Carpenters, and the Eagles; Divas like Mariah Carey, Nelly Furtado, and the Pussycat Dolls; Rock icons like Nirvana and Metallica; Britpop musicians like Oasis and Keane; Critically acclaimed artists like Amy Winehouse and MIKA; even Pope John Paul II is featured in this campaign with the DVD entitled “Santo Subito!”.
MCA Music offers you the best music DVDs at ice cold prices, Php395 for single DVDs and Php550 for double DVDs. The new price points are being launched nationally by MCA Music across all of its partner retailers with the aim of simplifying the wide range of catalogue and chart pricing previously presented to customers. The new price points are also intended to communicate a simpler and more impactful price message in support of a strong value offer. This campaign recognises the emotional power of music and film. As consumers, we ultimately buy a CD or DVD because we want to enjoy the music or watch the film - price might be a barrier to purchase if not always pitched at the right level, but it's generally not the main reason you want the product in the first place.
Imagine being able to view these classic videos and performances whenever you like. Highlights of this campaign include: Mariah Carey – The Adventures Of Mimi, Nirvana – Unplugged In New York, Eagles – Hell Freezes Over, Jimi Hendrix – Live At Monterey, Oasis – Lord Don’t Slow Me Down and much more. Rush to your nearest record bar and grab a copy.
